I want to display work that I genuinely enjoy making because I feel that it really shows in the finished pieces. I am setting RaelDanger up as a brand rather than just me being an illustrator and the degree show will be a good place to showcase my brand. After Fig Taylor came in I felt like I was left with very few options with where my work could take me, but after thinking about it for the past few months I have decided I want to put my artwork onto apparel. I feel like the graphic and vibrant nature of my work really lends itself to t-shirts, dresses etc.
Brands I feel that are good examples for what I would like to do is
Iron Fist
Carries a lot of bold and vibrant designs aimed at teens and young adults.
Emily Strange
Emily Strange is a particularly good example since not only is Emily Strange a clothing brand, but they have produced comics, books, figures, plush toys, prints etc. And the brand is centred around a character called Emily Strange and her four black cats. Much like my work
"She first appeared on a sticker distributed at concerts, record stores and skate shops to promote Cosmic Debris, the clothing line founded by artist and skateboarder Rob Reger, racecar driver Matt Reed and Nathan Carrico, who designed Emily in 1991 for Santa Cruz Skateboards in Santa Cruz, California."
I can see how my brand could work in a similar way since my artwork is very character centric .
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