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Showing posts with label Brand. Show all posts
Showing posts with label Brand. Show all posts

Saturday, 30 April 2016

Manufacturer List

Since I'm creating a brand a client list wasn't really what I needed to do, instead I was advised to a list on Manufacturers.

Clothing 

sublab
sublab is a uk based printing company they produce all over print t-shirts which I have noticed are getting more popular lately. I personally love the look of all over prints. The prices start from £26 for 1 and £18 each if you are ordering 26-50 t-shirts. They also offer neck label printing for 25p per t-shirt. They have templates for both photoshop and illustrator on the website making the design process easier. They also do standard t-shirt printing starting at £24 per t-shirt.

identity manchester
I'm not 100% sure they are still up and running but they do/did t shirts, hoodies, shirts, hats, bags and other clothing. I have used Identity before back in A level and my Dad is friends with the owner.

Rapanui Factory
Offers screenprinted t-shirts (which I could do in college anyway) and digitally printed t-shirts. They also do embroidery but there is a local place I could go to get that done.

They also own a site called Teemill which functions like Redbubble but I think you get a bigger cut of the profits.

Headmasters Embroidery & Schoolwear
Local company going to them would help support the local economy and keep businesses like this up and running. I have seen patches made by them and they are just as good quality as any other company. The website might look naff but they get the job done.

stockingshock
I have personally had a piece of clothing made by Stockingshock and it is fantastic quality. StockingShock is an British Gothic and Lolita brand, based in the English Midlands. On the website they say "All our regular designs are tweakable- i.e. if you don't like one feature you can swap it for another, or add some optional extras. Hardcore individualists can select the 'Custom' option and build an entirely one-off piece. You can also supply your own fabric; if doing so, please mention the fabric type (ie. fibre content, such as poly- cotton, wool etc. or a brief description of the fabric if you aren't sure of its composition) and width, and we will advise you of the amount needed."
They also offer custom designs at a discount if you supply your own fabric.

sewport
London based "SEWPORT helps the fashion industry with clothing production capabilities.
We make sure designers and brands don’t get held back because of lack of machinery and labour to produce clothes". They do long runs and short runs, they cover everything I would need help with. They can work from a sketch and design the pattern and go through every step of the manufacturing process.

Fabric

surface pattern print
100% UK based "create your customised fabric and wallpapers with no minimum meterage". "Student discounts available please get in touch for your unique discount code". Silk, Cotton & Polyester Fabrics from £15.99 per metre. They also print wallpaper which would be nice if you had a booth at a trade show or something similar, wallpaper starts at £19.99 per metre.

lacunapress
Based in Gloucestershire, next working day despatch, create your own fabric starting at £10.00 a meter, they advertise that their fabrics are created with environmentally friendly inks and processes. They have a wide range of fabrics to choose from.

printmepretty
Uk based, only seems to print on 195gsm plain cotton and doesn't have any price lists on the site.

citrus rain
Manchester based they produce towels, tablecloths, cushions, blinds, wallpaper, fabric etc. They offer a large variety of printed fabrics and they have pictures on the site so you can see which are better for colour and what the texture is like. Slower turnaround than some of the other companies.

Prints and Other

dstudio
UK based, offers prints on Hahnemuhle Bamboo paper which is more environmentally friendly, I have ordered samples from this company and the Bamboo paper is really nice and is great for coloured pieces. I've made a whole separate blog post on this company and the samples will be in my Ideas and research book which I'll hand in with the rest of my work.

beespokeprint.
UK Based small scale printing company which specialises in creating stock for conventions they do prints, holographic prints, stickers, holographic stickers, printed portfolios, custom sketchbooks etc. Sadly they often have to close shop to work on orders especially around convention times so the shop is closed at the moment because of the up coming London MCM. I have spoken to the owner before and she did say if you were doing a convention she was also going to be at she would bring your stock with her so you don't have to transport it.

jimiagency
Not UK based but I am including it because it has options I can't find elsewhere.They are based in South Korea which would mean I have to consider customs charges and handling fees. They can get designs printed on clear acrylic, card wallets (the kind you would carry a bus pass in), memopads, stamps, washi tape etc. I'm particularly interested in the memopads, stamps and washi tape. I think I have purchase washi tape which was produced through this company and the quality is excellent.

zap creatives
UK based company they do custom acrylic charms for jewelry, zippers, phone charms, shoes. They also do things like badges, papercraft models, phone covers, posters, greeting cards, stickers, wall mirrors, clocks, cupcake toppers, tea light holders etc.



Sunday, 24 April 2016

Hopes and fears

In this blog post I will be talking about some of my hopes for what I want to achieve post degree and some of the fears I have.

Unlike some of the others on my course my aim isn’t to go into editorial illustration, instead I’m building a brand which has been the goal even before I took this degree. The course has helped me come up with new ways to do this and has also let me see what alternative paths I could have taken. It sounds like I’m just set in my ways but I can tell you I have given each avenue suggested to me plentiful consideration. I have come to the conclusion building my own brand is the best way to get to get my work to its intended audience and maintain my artistic integrity while doing so. With my style of working I can’t wait around for art directors see that my style does have a place in their publications.

 One of my hopes is that I will become a better salesperson; it’s something I will need to work on. The course has helped me build confidence in my work, now I just need to become more socially confident. One of my fears is I could set up my brand in the wrong way since I don’t know much in terms of registering a business and how small businesses are taxed. To remedy this fear I intend to take a short course in business to help me market and properly set up my brand, since I’m not going down a more traditional illustration route there are gaps in my knowledge that need to be filled.
The course has also helped me step out of my comfort zone before I would have been hesitant to email people but now I find it a lot easier and know that the skill will be necessary to contact stockists.  Due to my anxiety I would often catastrophize things like sending an email or asking someone to give me feedback on my work but through repetition it’s getting easier. This takes me onto a fear of mine I’m afraid my anxiety will get in the way of potential opportunities, there are techniques I have learned to help with my anxiety through the past few years which will hopefully help me in this regard.

Another hope of mine is that through my brand I can help de-stigmatize mental illness and work with mental health charities to help fund services for people suffering from mental illness and raise awareness of what people can do to help those who struggle with mental illness. Mental health is a subject I have often brought forth in my practice and I fully intend to continue to do that outside of university.

I think a lot of people leaving art and design courses have a fear of getting sucked into jobs not related to their preferred field, I can say that in my case I’m not scared of having to pick up a day job to support what I want to do. If anything I’m actually looking forward to having that experience. I don’t think I will ever be able to stop making work which is why I don’t feel threatened by having to do other things to get by. Being an illustrator is not a stable job which scared me a lot at the beginning but I’m not limited to just being an illustrator. With that I don’t fear failure because I will never stop trying and that’s the only true way to fail.


The fear I have had is that my direction is a lot more fluid than others; it can come across as me not knowing where I am going because there is not as many boundaries to what I can do. There is no need for me to limit myself to just doing t-shirts, prints or books. The thing about creating a brand is you can explore many different outcomes under that umbrella instead of limiting myself to just illustrating other peoples book or articles. Creating my own content suits me better otherwise most of the time it feels like I’m forcing my style to match up with content that it doesn’t go with.

Sunday, 17 April 2016

Client: Hang-Up Gallery Director Ben Cotten

The hang up gallery prides itself on helping young artists, and with big names like Banksy on their roster of artists who wouldn't want these guys to look at your work. In this email I'm trying to hard sell my work a bit more while still remaining professional and polite.

Dear Ben Cotten,

I'm Sophie a BA Illustration student in my final year at MMU. As part of our course we have been asked to seek out industry professionals which may be interested in our work. I have attached a PDF portfolio to this email it contains 6 pieces of my best pieces work. If you could spare a moment to look at it and give me some feedback it would be much appreciated.

You have an amazing selection of artists such as Takashi Murakami, Invader, Dsceet, Herakut and of course Banksy. And by looking through your roster of artists I feel like my work may interest you, it's in the same vein but at the same time something a little different. Just to make clear I'm not looking to display my work only for you to have a look and see what you think.

I eagerly await your response.
Sophie Stratton (RaelDanger)


I will update this post if/when I get a response.

Thursday, 24 March 2016

Business card designs and considerations

I started thinking about my business cards back in February, I started by ordering a sample pack from Moo and deciding on their minicards. I loved the feel and look of the luxe minicards but because I wanted to attach a plush character (I call him Clarence) to the cards it would mean having to punch a hole. Even though I really like the luxe it would have probably been to thick to punch a hole through. So I ended up going for the original matte minicards.

Upon further feedback I have decided to match the characters bow to the colouring of the card design, and I have decided to only make 10 cards with plushies attached and to make sure the designs can hold their own.

First draft 

First Draft and Second Draft

Final Clarences (without bows)

For my final Clarences I switched the handmade pom poms out for pre-made ones, making the process a lot faster and the final outcome a lot neater.

For the cards I choose two designs from work I had already done, the design on the left was for my research project but the version put into my research project has been edited further to be a better fit. The second design is from my personal work and I added the purple to make the design fit in more with the other design.



Sunday, 20 March 2016

Thoughts For Final Show

Recently I have been thinking a lot about the final show and what I want to display and I feel my uni work is just not making the cut for me personally. So I have started to produce work outside of uni that I would rather display. 

I want to display work that I genuinely enjoy making because I feel that it really shows in the finished pieces. I am setting RaelDanger up as a brand rather than just me being an illustrator and the degree show will be a good place to showcase my brand. After Fig Taylor came in I felt like I was left with very few options with where my work could take me, but after thinking about it for the past few months I have decided I want to put my artwork onto apparel. I feel like the graphic and vibrant nature of my work really lends itself to t-shirts, dresses etc.

Brands I feel that are good examples for what I would like to do is 

Iron Fist


Carries a lot of bold and vibrant designs aimed at teens and young adults.

Emily Strange
Emily Strange is a particularly good example since not only is Emily Strange a clothing brand, but they have produced comics, books, figures, plush toys, prints etc. And the brand is centred around a character called Emily Strange and her four black cats. Much like my work

"She first appeared on a sticker distributed at concerts, record stores and skate shops to promote Cosmic Debris, the clothing line founded by artist and skateboarder Rob Reger, racecar driver Matt Reed and Nathan Carrico, who designed Emily in 1991 for Santa Cruz Skateboards in Santa Cruz, California."

I can see how my brand could work in a similar way since my artwork is very character centric . 


Sunday, 31 January 2016

Future self: Grief Project

Future self: Grief Project 


My future self project is about grief and the grieving process and specifically helping children and young teens recognize where they are emotionally in the process. This will help aid parents and maybe even school counsellors.

My initial idea was to make a book based off a poem I was writing about the stages of grief, but upon further research I found breaking it down into a linear clear cut process for example

  1. Denial 
  2. Anger 
  3. Bargaining 
  4. Depression 
  5. Acceptance


Can actually do more harm than good.

No one experiences loss in the same way. Some people might skip certain emotional states, some might experience additional emotions and some may revisit certain stages. I don't want my work to pigeonhole people into believing there is only one correct way of grieving. The only incorrect way of grieving is not letting yourself go through the process. So keeping this in mind I reconsidered the book and/or booklet idea because it is too linear, and I have been considering making cards instead. I am still fine tuning how they are going to work but right now I am thinking of having 3 types of cards.


  • Character cards
  • Tip cards 
  • Blank cards


Character cards will have a personification of the emotion for example Anger on them with the name of the emotion. The child will pick out the card/s which reflects how they are feeling, the descriptions of each emotion will be listed in a booklet which will come with the cards. Parents can get their children to redraw everyday or the children can display the cards on the fridge, their bedroom door, on a notice board ect and change them when they feel the need.

Tip cards are for what the child can do to experience the emotion in a healthy way, for example anger can cause problems if not dealt with correctly especially with school age children and teens.

Blank cards are for if the child or teen is experiencing an emotion that isn't on any of the pre existing cards. I'm including these because as I said everyone experiences loss differently and I want to try and keep all bases covered.



What kind of grief are these cards for?


I wanted to keep the cards so they can be used in any situation that involves loss. This could be loss of a pet, loss of a friendship or relationship, familial breakdown (divorce) and the loss of family members.

Other outcomes?

The other outcomes I want to make are

  • Booklets
  • Stickers 
  • Rag dolls
  • Clothing/Textiles

Wednesday, 27 January 2016

Feedback from Fig Taylor

Yesterday Fig Taylor came in to have a look at out work and suggest directions we could go in.

First she gave a talk on finding clients. She talked about having a strong style with diverse subject matter is what art directors might look for in a portfolio, if an art director can't see in your portfolio you draw cats for example they won't hire you to draw cats. She warned us against buying mailing lists of clients and sending out generic copy and paste emails because it is a fast track to being blacklisted by those clients. She told us to only target clients who you think will be interested in your work, if you are contacting a client who is the wrong fit you are basically just wasting your time.

Fig talked to us about two different illustration pathways

Mainstream which is editorial which has a fast turnover, book publishing where your designs will be heavily shaped by the retailer, and advertising which is where you can make a lot of money but it has to go through a lot of people who will demand a lot of changes.

Gift industry which more about making products like greetings cards, wrapping paper and I assume things like t-shirts and apparel etc.


Fig's Feedback

After the talk she sat down with groups of us and gave us some quick feedback on where we could go with our work.

When she got to my work I couldn't help but feel she didn't know what to really suggest, she told me that art directors don't like manga influenced styles but she didn't know why that's the case because it is rising in popularity with consumers. So pretty much editorial would be hard for me to get into but there maybe some more quirky children's magazines like Aqila I could try. She kept wavering on if my style would be a good fit for children or would be better aimed a tweens and teens.

She suggested I could try and get into character design and if I was to include some of my roughs in my portfolio but otherwise stick with finished pieces. She also suggested I could try selling my work for tattoo flash.

Her biggest suggestion was for to try and sell my work online on sites like etsy and redbubble. But she also said hardly any artists get popular selling online.

My Thoughts

I don't think Fig Taylor seemed to grasp my work and it's audience. I have most success selling to people aged 11-25 yet Fig kept telling me my work was only for children, tweens and early teens. She didn't explicitly say I should go into the gift industry even though that seems to be the obvious best fit for my work. The whole experience was very de-motivating for me but I have to keep in mind my work is a bit out there and is very niche so I can't expect everyone to understand it.






Wednesday, 13 January 2016

Future self initial ideas

So future self is a little bit of a tricky unit for me, I don't have one set career goal, I want to give most things a try. So I don't see myself sticking to one path permanently for now at least. I know for certain I'm not really interested in editorial and I would rather illustrate my own creations rather than the creations of others.

So I am more drawn to authorstrator focused projects, I think that is why I didn't do so well in my last project. I focused to much in creating from existing material rather than responding to my own material. But after talking to Ian about where I went wrong and points he felt I should focus on I have a better idea of what I can do for this project and how to best make use of my skills.

Pathways which do interest me are

Tattooing
Fabric design
Book Illustration
Band Poster Illustration
Game concept design/Character design
Toy design

So for this project I want to combine a few of these and focus on making products which would be sellable.I wanted to make fabric designs incorporating, tattoo and character design aspects. I would then have  a seamstress make the fabric into dresses. I have also thought about making a book (possibly pop up) incorporating tattoo style artwork combined with character design, I would like to aim this book at 13-25 year olds.

I am concerned I have too many ideas since that was another downfall in my last project.

Thursday, 12 November 2015

Doki Doki Festival

Saturday last week I sold my artwork at my first anime convention. DokiDoki before this year was held in Manchester every two years, but is now running every year in November.

This year was more of a trial run for me so I could see how others set up and what sells, it defiantly helped seeing how others dress there stalls and how I can improve on presentation. But I did manage to make nearly £70 (£69.50) to be precise which was a nice bonus.


I have a lot of friends in this community I had actually interacted with some of the other artists who were trading prior to the event. It was great to interact with my target audience properly for the first time, I got some great feedback on prices and what I should focus on in the future. 

I will defiantly be doing it again next year, it was a really enjoyable experience.   

Monday, 12 October 2015

Hand Lettering

Something I want to improve on this year is my hand lettering, tutors and other people have told me I have a natural nack for it. I am not into the technical ins and outs of typography but I do like my work when it includes hand lettering. In my recreational sketchbooks I like to sort of journal element, the work I do for myself is very much about what is going on in my life and how I am feeling. Some pages feature dairy style entries some just a phrase that sums up my day or how I am feeling in the moment. Sometimes it's just balls to the walls craziness that just rolls off the top of my head.


I want my work to have a more ziney feel, I like the spontaneous nature of it. I can collect, experiment more like that. One thing I don't like to see in my work is blank space, I like my work to be lively and I feel hand lettering really helps me fill in those blank spaces.

Some YouTube tutorials

How To DIY Modern Calligraphy
Hand Lettering Step By Step
Modern Calligraphy: Marcelle Lettering
Brush Script Lettering Basics This one is really helpful





Monday, 5 October 2015

Uni project and upcoming stall

My university project 'Outside The Penthouse' is about dispelling preconceptions of the homeless.
Going straight into doing work about homeless people didn't work out very well, I found myself really hitting brick walls, thinking that my super vivid style just wouldn't fit the message I was trying to convey.

I had the idea of depicting the homeless people as monsters because a lot of people seem to adopt the attitude that they shouldn't exist and to validate this I feel people connect negative connotations to homeless people. The most common being drunks, druggies, lazy and uneducated.
I wanted to pull the carpet out from peoples feet and show them how they have been thinking about homeless people compared to how they should be viewing them.

A big challenge with this project it to keep it out of the realm of being too condescending but also try and make it so it isn't a guilt trip. Talking to members of my class they told me that most charity ads are patronizing or tell the viewer though the use of black and white that this should make them feel sad. People don't like being told what they should feel on a subject, that's the reason why differing opinions can spark arguments. I have thought at length how I can stay clear of all of these things and realized it's probably not possible to do, my priority instead has to be keeping these factors to a minimum.

People told me they would rather see something that is uplifting and that will inspire people to help rather than something gloomy which would just depress the intended audience.

My tutor recommended I step away from the theme of homelessness for a bit and focus on creating characters (which is what I enjoy doing) and that has really unblocked me creatively. Since switching the focus I have been coming up with concepts I really enjoy. The project before had become a chore but now it has become something I do for enjoyment and if I have learned anything forcing creativity rarely gives good results. Also my tutor's lecture on metaphor really helped me come up with new ways of communicating my chosen message without blocking myself off creatively.



Switching topic, I have a stall coming up in November and I am focusing on making things that are reproducible in order to keep the balance between my stall and uni work. So far I have come up with the idea of doing lino prints, I had a little look on etsy to see if anyone does pop culture inspired lino prints and found one person by the name of Chase or TheBeardedGoldfish as the shop name is called.
If there is one thing in this world I love, it is Pokemon. And Chase does very unique Pokemon lino prints (if only he shipped to the UK). I have always loved the bold look of lino prints. 

He prints them on to rice paper of different colours depending on the character in the print.
I think the boldness of a lino print would look absolutely amazing paired with a vivid watercolour background that I have recently been creating with Dr Ph Martins concentrated watercolours.

This is also something I would love to experiment with for 'Outside The Penthouse'. Maybe I could even bind them into a zine format.





Sunday, 15 March 2015

PDP Interview #1 with Jellie Bee

I first discovered Jellie Bee via her YouTube channel after buying some of her artwork I had the pleasure of meeting her at Japan Day 2014 in Manchester. Since Jellie Bee is influenced by very similar things to me I thought she would be interesting to interview.



1. You're work looks anime/cartoon influenced; did standing out from the crowd ever cross your mind when you were developing your style?

Actually, when developing my work, I actually wanted to have my work look more like everyone elses, particularly successful artists. However, people started to compliment me on the fact my work was really recognisable to them and that's when I realised being myself was easier and better all along.

One of Jellie Bee's digital paintings, she often does these on a single layer.


2.When did you start selling your artwork and how long did it take you to build a steady amount of people who buy your work?

I started selling my artwork on stickers from around early 2010 and it picked up quite quickly. I started my own online store in 2011 but it took until 2013 for it to become a lot more steady. Convention selling has kept the interest in my online store going strong.

 3.What is the most interesting medium and/or canvas you have ever worked on?

My absolute favourite canvas is the sketchbooks that I customise. There's a real sense of achievement when I've finished one, because it's original art, but also a useable product. I find it interesting every time, as they always come out more special than I expected.

One of Jellie Bee's custom sketchbooks she sells on storenvy, she sells some pre-made and is often commissioned to do custom designs. 


4. What are your favourite artists? Have they influenced your style?

Massively so. My favourite artists are Lois van Baale (Loish); Marc Brunet (bluefley/Cube Brush); Mary Blair and Victoria Ying.
Each one has inspired me in different ways: Loish represents the skill levels I've always wanted to reach; Marc Brunet's techniques have always pushed me, his tutorials improve me in a way no-one else's ever have. Both of these artists pushed me to try single-layer painting, colour experimentation and portraiture and even though my painting skills are lightyears away, they've helped form who I am today with my digital art.
Mary Blair and Victoria Ying represent the illustrative side to my work, the side I find more relaxing and easier, but also the side I tend to criticise more.



 5. Do you feel your style is still developing?
Oh, always. I had a funny conversation with someone in a livestream recently, who said they felt comfortable with their digital style after only two weeks of experimentation. I said that it's taken me 9 years to become comfortable with my approach and to have more pride in my work. I started in Dec 2005 and it wasn't until Dec 2014 that I really felt connected. It will always develop, because I'm always torn between sticking to one style - painting, or illustrative?
Not only that, but I also like to practice with sumi-e and ukiyo-e style art a lot, so there's a third style I like to do. It's so confusing sometimes, but I'm happy right now with the progress I'm making. I'm just excited to see how I improve over the course of my life!



Want to check out Jellie Bee for yourself?
Here are some of the places you can find her.

Art Facebook Page

Business Facebook Page

Storenvy

Monday, 1 December 2014

Looking forward

Recently I have been wondering if markets really are a good platform for selling my artwork. And after a market I had on Saturday, I have decided I should try and sell my work primarily online.

After observing the visitors that look at my stall I have come to the conclusion my artwork is rather niche. And that niche is not present where I am currently doing my stalls.

I think etsy is the best way to go, I know that I am the kind of person who would buy my work. I regularly comb through etsy I think my work would have a better chance at being seen and bought. Since I do a lot of one off pieces my work would still stand out and have appeal.

As for my offline revenue I would like to gear more towards conventions such as Doki Doki, Japan day and MCM Manchester. These will cost me more than my average pitch BUT I think I would do a lot better at those kinds of events, and with less events to worry about it leaves more time for my uni work. Not to mention how many people have told me that my target audience is much more abundant at conventions.

At the moment I have too much to sell and not enough like minded people to sell it to.

So my plan is
-Set up my etsy
-Get my head around shipping prices (maybe only ship within the UK at first)
-List the things I already have before making more artwork

In the future I need to look at
-registering as a small business
-getting a website
-making an online portfolio
-branding

Sunday, 22 June 2014

My Experience at Headlander Festival

I'm planning to post a AVDWT Progress post tomorrow, I haven't done to much on it for a few days due to prepping for my stall at Headlander Festival.

This is the first stall I have done were the money I have made went into double figures. I earned £26 over seven items.

 My first customer came quite early on at about half one (we started trading at twelve). In total we had five customers. Most wanted to know if I was going to be doing the market today or if I was going to be selling my artwork at comicon. I have concidered trading at comicon's before but I never ended up going through with it. But I'm going to look into trading at Doki Doki which is held in Manchester every two years I believe. A few people told me they had seen worse artwork being sold at bigger comicon's like Mcm, complements like that gave me quiet a ego boost.

As for the stall today I didn't realize people could do both days but I'm glad I only chose to do the one since it was a long day and chances were I would be on my own on the second day.

But here are some pictures of my stall.



My best selling items were notebooks and mini canvases.
I had my mini canvases at £3.50 but after quite a few people picked them up seemed to like them just to put them down and move on I knocked off the 50p to see if that would do the trick, and it did. By the end of the day I sold two one couple was so happy with the mini canvas and notebook I had sold them they gave me a bear I presume they won from somewhere.

The notebooks that sold were the A6 and A4 notebooks, I'm starting to think when I have an item priced at for example £2.50 the extra 50p puts people off.

After looking at the other stalls I saw they were using crates to make more levels on their stalls. I'll have to try and fine some for future stalls. I may also get some storage box's to put in bigger items like my folders and tote bags so people can rummage through them and so I can spare some space on the table for other items. 

I only bought a few notebooks to test the waters with them but after this stall I'll be looking to buy them in bulk.

If any of the items on my stall caught your eye the leftover items are available to buy from me please check out my facebook page for more info www.facebook.com/Raelxarts


Friday, 20 June 2014

Tips for holding a stall

Tips for holding a stall and selling your own artwork


1.Presentation is key


Have key pieces even if you are selling them for a high price display them it'll draw in customers, potential clients and contacts.

Having different levels plays a big role in  making your stall visually interesting, potential customers will take more time to look than if you have everything on one level. To achieve different levels use box's of varying sizes and put them under your table cloth, if your selling canvases invest in some cheap easels I got mine from here the works

An easy way to add interest is to have a table cloth that stands out in the pictures below all I'm using is some curtains but they stand out from the rest of the stalls that have a plain Jane black table cloth.

Also make sure you properly label your products, people don't like to ask about prices so try not to make them ask.

Before using levels.

After using levels.

2. You don't have to spend much 

(spend more on stock, less on presentation)

As I said in tip number one as a table cloth I use curtains so you don't have to go spending a tonne of money to make your table look better. You are having a stall to sell your products not the table your products are sitting on, even though good presentation is good practice don't go mad spending all your money on it until you are better established.

The scheme I take part in means I get a free table BUT this is normally not the case so pick and chose your events wisely, work like mine wouldn't do well selling at a church but would sell in Manchester or Camden. Think about your audience and where they are more likely to be, then invest in the table fee's for events in those areas. The free stall I do normally doesn't really suit my audience but it's still great for handing out business cards and promoting my business. 

Instead of replacing your price tags every time get some pieces of MDF or stones which will be easy to write/draw on and paint them in blackboard paint. I used Posca pens on mine since they are liquid chalk pens they don't rub off easy but with a bit of elbow grease it should come off, if worse comes to worse you can always give them another lick of blackboard paint. These also add interest to your table.



3. Know the competition 


Have someone with you to mind the stall while you go undercover and have a snoop at the competition. Try and avoid setting up near bigger stalls than your own THEY WILL pull attention away from you if you have a smaller stall. On my first stall I unknowingly set up my stall right opposite a massive stall and they drew people away from my stall all day. 

Size up the competition are your products stronger than theirs? No, then don't set up next to or opposite them if you can help it. 

Be friendly exchange business cards and talk to them the people at my first market were very nice and gave me loads of tips. Make friends, if the day is long and you haven't made many sales it's good to have a friend in the know to cheer you up.


4. Have plenty of business cards on hand

Better to have to many than to run out before the event is over. Be sure to offer your business cards to people some people maybe reluctant to pick them up or forget to pick one up, if they say no don't be offended business cards tend to get thrown away anyway. It's also handy to have a friend who is willing to go and give some out to get people who wouldn't otherwise check out your stall to come over and check it out.

Make your business cards eye catching, don't skimp on your business card design think of it as a miniature showcase of what you can do.


5. More lower priced items

On markets in particular lower priced items are your best sellers on the day. Have a good range of lower to mid priced items and a few higher priced items. I have a few higher priced canvases I display to draw potential customers in. People don't tend to come to markets especially to spend on stuff they wouldn't normally buy, they tend to go to them with whatever money they have on them at the time.

6. Price your items right 

Remember to cover the cost of materials you use to make that product and then think about how much effort you put into making the product. Try not to price too high or too low, I originally priced my tote bags at £10 and ended up reducing them down to £7.50 which I think is a much better price and it still covers my costs and yields a nice little profit.

7. Have fun

It's always nice to have your work complemented even if you don't sell anything. Don't get upset if you don't sell anything.

8. Have a Facebook page

Having a Facebook page for my business was the best thing I ever did, I have made more sales after the markets then on the markets, by posting everything I have for sale and the prices. Also to go with this get yourself a Paypal it makes everything so much easier.

My Facebook page 
https://www.facebook.com/Raelxarts

I hope these tips helped you out please comment if you have any other questions.